A project should be understood as a coherent and organized set of activities aimed at achieving a specific end. Generally, a timeframe (deadline) and a budget are established to reach a goal, which is why a project is considered a plan or a program. Furthermore, an investment is the process by which a company or […]
After developing the marketing strategy, it must be translated into an action plan, one of the key elements of which is the marketing mix, as outlined below. The marketing mix refers to “the set of tools that a company uses to achieve its objectives in the target market” by utilizing variables that can influence buyer […]
The working capital cycle of a company generally includes the following three operations: These three operations linked to the working capital cycle highlight the need for the company to secure financing not only for fixed asset investments but also for the working capital cycle, referred to as the working capital requirements (WCR). If one wishes […]
Debt financing is a secondary source of funding that companies frequently utilize. Debts are categorized into long-term and short-term based on their duration. Long-Term Debt Financing In the “borrowed funds” section of the liabilities side of the balance sheet, all debts with a contractual term exceeding one year are recorded. These debts are typically loans […]
