Unlock the secrets to success with Working Backwards, the must-read book for any leader in any industry. Written by two long-time, top-level Amazon executives, Colin Bryar and Bill Carr, this insider’s account provides unprecedented access to Amazon’s approach to culture, leadership, and best practices that have driven the company to become one of the most extraordinary success stories of our time.
Discover the principles and practices that have made Amazon the world’s second trillion dollar company, and learn how to replicate this success in your own organization. From the famous 14-leadership principles to the bar raiser hiring process, and Amazon’s founding characteristics of customer obsession, long-term thinking, eagerness to invent, and operational excellence, this book codifies the secrets to Amazon’s success.
Through the story of Amazon’s innovations, including Kindle, Amazon Echo and Alexa, and Amazon Web Services, Bryar and Carr reveal how commitment to a set of well-defined, rigorously-executed principles and practices can lead to repeatable, scalable, and adaptable success. Working Backwards shows that success is not achieved by the genius of any single leader, but rather through a collective commitment to a proven approach.
Don’t miss out on the opportunity to learn from one of the most successful companies in history. Whether you’re a small startup or a large corporation, Working Backwards provides actionable insights that can be applied to any organization. Essential for any leader in any industry, this book is a must-read for anyone looking to unlock the secrets to success.
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