OBSERVE YOUR CHILD.

OBSERVE YOUR CHILD.

Experts estimate that 70% to 80% of communication is non-verbal. This means that the majority of what an individual transmits goes well beyond the words spoken by their mouth. That’s why I invite you to continue your “profiling” work with a new mission: observing! Observational work can be included in the exchanges you have with […]

PREJUDICES TO BE SHUT DOWN.

PREJUDICES TO BE SHUT DOWN.

Prejudices are common phenomena in everyday life. They are preconceived ideas that prevent accepting a perspective that could change the game. That’s why we took the time to redefine together the notion of success in the previous chapter. Before moving on to discovering our children’s talents and the different steps to achieve them, it is […]

THE NOTEBOOK TECHNIQUE

THE NOTEBOOK TECHNIQUE

Here is the final step of this journey aimed at discovering your child’s talents. It represents not only the culmination of previous steps but also your child’s memories. A person’s memories are generally written by them to trace their journey accompanied by lessons and anecdotes. I could have found a more original name, but it’s […]

LONG-TERM COMMITMENT.

LONG-TERM COMMITMENT.

African governments have the same need as others to respond to short-term political deadlines. What distinguishes governments in frontier markets is that they place much more value on long-term commitment from companies. A non-African example can help better understand this point. One of my friends worked in the early 1990s at one of the world’s […]

ADAPTING PROJECTS TO LOCAL CULTURE.

ADAPTING PROJECTS TO LOCAL CULTURE.

“I’ve seen it so often,” says Neville Isdell of Coca-Cola: a company identifies an opportunity in Africa, sends all its expatriates, recreating what they have at home, and manages everything from its European headquarters. It’s expensive, because of salaries, travel, etc. But most of all, it’s expensive because it doesn’t work.” Neville knows what works. […]

THE RIGHT VISION: A FRAGMENTED WHOLE.

THE RIGHT VISION: A FRAGMENTED WHOLE.

Understanding the distinctions between the various regions of Africa is necessary to grasp what success means in this part of the world. Many business leaders aware of these distinctions integrate a comprehensive vision of Africa. This holds true for the most obvious reason: economies of scale. Tom Gibian discovered this in Asia before coming to […]

THINK REGION.

THINK REGION.

A good way to segment the African market is by looking at regional trade zones. There are five main regional blocs in Africa, which correspond to the Regional Economic Communities (RECs) of the African Economic Community (AEC), an organization seeking to promote economic development among African states. These five RECs are: Some companies have succeeded […]

THE AWAKENING OF A CONTINENT.

THE AWAKENING OF A CONTINENT.

In 2000, the editors of the magazine saw Africa as a continent trapped in a spiral of violence and despair. The editorial read, “Mozambique and Madagascar have been ravaged by floods, famine is resurfacing in Ethiopia, Zimbabwe has succumbed to government-backed violence, poverty and epidemics are rampant. And above all, war continues to rage across […]

THE ELEMENTS OF TAXATION.

THE ELEMENTS OF TAXATION.

As we have seen above, the customs declaration includes several mentions. Among all these elements, there are three (03) that are essential for proper taxation of the goods. They are: the tariff classification, the origin, and the customs value. These elements are considered essential because they not only constitute the basis for taxation but also […]

ACCESS TO PROTECTION.

ACCESS TO PROTECTION.

All the prerequisites to access your inheritance of divine protection are contained in Psalm 91. It all begins with abiding in God: “He who dwells in the shelter of the Most High will rest in the shadow of the Almighty.” Psalm 91:1 Abiding in Him means being saved. As you have surely discovered, being born […]

EUREuro